Safety: Dangote Cement launches FairPlay Initiative at Ibese plant

*Dangote Cement Plc Ibese Plant, in Ogun State of Nigeria, launches a Safety FairPlay Initiative to drive behavioural change and cultural shift towards safety conducts among the company’s employees

Alexander Davis | ConsumerConnect

Dangote Cement Plc Ibese Plant, in Ogun State of Nigeria, has launched a Safety FairPlay Initiative to drive behavioural change and cultural shift towards safety conducts among the company’s employees.

The conglomerate stated that the roll-out of the initiative is scheduled to be replicated at all the plants of Dangote Cement Plc, marking a significant milestone in strengthening the company’s safety culture.

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The pilot launch of the group-wide FairPlay programme recorded impressive participation from both the management and employees, thus underscoring a shared commitment to safer work practices.

It explained the Safety FairPlay Initiative is designed to drive lasting behavioural and cultural change through an equitable and transparent framework that promotes safe conduct.

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Built on three core pillars—Recognition, Correction (Coaching) and Discipline—the initiative rewards positive safety behaviour, ensures consistency in addressing at-risk actions, and encourages open reporting of incidents, near-misses and errors.

Speaking at the launch, DCP Technical Director, Mr. Anandam Duraisamy, emphasised the strategic importance of the initiative to the business and called on employees to champion a safety culture anchored on fairness, accountability, recognition, and continuous improvement.

Duraisamy noted that the “Safety Fairplay marks a defining moment in the company’s journey toward building a workplace where safety is not just a policy, but a shared mindset—an everyday habit that defines who we are and how we work.

“We are here to launch an initiative that aims to transform not only what we do, but how we think, act, and respond when it comes to safety.”

Said he: “Safety FairPlay is about building trust, consistency, and accountability in how we manage safety.

“When people know that safe behaviour is recognised, risky actions are fairly addressed, and everyone is treated equitably, safety becomes a shared responsibility and a true part of our culture.”

He explained: “This initiative is about behavioural and cultural change.

“It recognises that true safety excellence goes beyond equipment, procedures, or compliance; it begins with people-our attitudes, our choices, and our willingness to look out for one another.”

Duraisamy stated: “Every incident prevented, every risk spotted, and every safe action taken strengthens our organisation.

“And that strength comes from you—from each member of our workforce embracing safety as a personal responsibility and a collective value.”

Also speaking, Ibese Plant Head of Health, Safety and Environment (HSE), Mr. Elvis Akalusi, commended DCP Management for driving the programme and applauded employees for their enthusiastic embrace of the initiative.

He affirmed that the Safety FairPlay Initiative would be fully embedded into the Plant’s daily operations, with the full collaboration of all Heads of Departments.

Akalusi said: “This initiative will offer the tools, coaching, recognition, and accountability needed to help each of us make safer decisions.”

He further noted: “But its success depends on our shared commitment—our courage to consistently do the right thing, even when no one is watching.

“Let us approach this new chapter with open minds and a determination to improve.

“Let us build a culture where speaking up is encouraged, learning is continuous, and mistakes become opportunities to grow—not reasons for fear.”

With the introduction of Safety FairPlay, Dangote Cement Ibese Plant further reinforces its position as a safety-driven operation, committed to safeguarding its people, assets, and long-term sustainability.

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